News

SteriPEN Unveils New PoP Display
Friday, February 5, 2010


Working with point-of-purchase display provider Metaline, SteriPEN has created a custom in-store display for the company’s line of portable water purifiers. The Metaline’s displays will be in stores beginning in April.

SteriPEN employed Metaline’s expertise to develop a display that would showcase the product and its unique capabilities: SteriPEN is a portable water purifier that uses ultraviolet light to destroy waterborne microbes, creating safe drinking water in any environment. The finished display showcases the device in the palm of a hand to highlight the portability of the SteriPEN. Metaline’s display also clearly shows the company logo adjacent to pictures of the device in-use to create brand awareness and further reinforce SteriPEN’s capabilities.